Tuesday, 29 September 2015
LFW DAY 1 | MINNIE STYLE BLOGGER BREAKFAST & EXHIBITION
First stop for this season's London Fashion Week journey was a blogger breakfast hosted by Disney to celebrate the Minnie: Style Icon photographic exhibition that explores the character of Minnie Mouse and her influence on fashion and pop culture through the decades. Mercedes-Benz, who are official sponsors of LFW, were kind enough to provide a smart car to pick me up and take me to the Soho venue. There were quite a few of these cars transporting all manner of LFW attendees this season, each with a custom Minnie Mouse design decorating it. Mine was blue with polka dots and bows. The Minnie Style exhibition was created in partnership with the British Fashion Council and model Georgia May Jagger, who lends her own photography work, eerie multiple exposures of herself and someone in a Minnie Mouse suit (unfortunately these weren't allowed to be photographed). Also shown were images from an editorial Georgia did wearing Minnie themed pieces as well as other famous Minnie inspired shoots throughout history, including Madonna in Tokyo 1987 shot by Herb Ritts, and Chanel Iman for Vogue Germany. Photographs from the 1930s till now showcase the birth of Minnie, from the very moment that inspired Walt Disney to create her to following her evolution into animation, it was all very interesting to see, especially how major fashion houses such as Dior and Lanvin created outfits for her that then became inspiration to what she wore in cartoon form and vice versa, how much Minnie, with her bow and polka dots, has left her imprint on decades of ever-changing fashion. It was so nice to catch up with Sophie from Fashion Slave and to meet Fashion for Lunch, getting to hang out with other bloggers is definitely one of my favourite parts of LFW. After a full tour and a delicious breakfast and coffee, they sent us off with a Polaroid Socialmatic camera, which, as well as printing instant photographs, can also upload to various social media with wifi! How nifty is that? On the way to Brewer St. Carpark I bumped into Olivia Purvis from one of my favourite blogs, What Olivia Did, and she's just as sweet in real life as she appears to be.